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This article explains how Slightly Mad Studios plan to finance the community-developed C.A.R.S. game.

By Team SimRacingWorld
23 October 2011

Slightly Mad will take 30 per cent of profits with the remainder divided up amongst the community based on the amount of shares in a game they own.

Slightly Mad is targeting individuals and fans with shares in the games priced a $5 and $10, $250 options for groups, $1000 for small businesses and large companies and investors can get involved with contributions of $100,000. Longer-term, subscribers can also benefit when PC games are ported to other formats.

Based on a two year development cycle at a cost of $5 million, Slightly Mad estimates that a $10 share will return $35 if the game hits a $25 million profit, or 657,000 traditional retail sales. A $250 share will return $875 and a $100,000 share $350,000.

Slightly Mad is targeting three million sales of C.A.R.S., a 90 per cent Metacritic and a profit of $52 million. The free-to-play game will include microtransactions priced from 10 cents to $10 and the company has already licensed a number of tracks and manufacturers.

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